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Aloud and clear
10/05/08 - Bournemouth International Centre
Support: The Saturdays, Brooke Hogan, Billiam


Pop beauties Girls Aloud
(As published for Bournemouth Daily Echo)

CRAMMING an arena-sized set onto the BIC stage could have proved an impossible task for Girls Aloud's crew, but as soon as the girls flew onto the stage like five angels emerging from the sky, it was clear they had been successful, and that we were in for a delectable treat of stage mastery.

They opened with Sexy No No No to a well coordinated show of pyrotechnics in skimpy super-hero style outfits, and went on to perform Sound Of The Underground - the song that catapulted them to fame back in the days of Popstars: The Rivals.

Though you could be forgiven for thinking you'd stumbled upon an Anne Summers catwalk, their costumes were beautiful and perfectly suited to the set of songs that followed the costume change.

The girls went on to perform their showy rendition of Robyn's Every Heartbeat, before erupting into their surprisingly good version of Salt-N-Pepa hit Push It.

While supposedly tackling the reported problem of an imminent split and Cheryl Cole's heartbreak over her husband's alleged affair, the girls seemed to be enjoying themselves as much their audience. Despite all the energy they put into each performance they did not appear to be at all out of breath, and their was not a bead of sweat to be seen.

As the product of a television talent show, nobody expected that Girls Aloud would be able to claim such longevity in the increasingly fickle world of pop, but the five-piece have proved they can keep producing hits that appeal to the masses.
 
Allana Cutter